Taco Bell (NYSE:YUM) is re-upping on its NBA promotion that across America .
The fast food chain has again paired up with the basketball league to give out free tacos next month if either team wins a game as a visitor.
The 2017 NBA Finals begin June 1 on ABC. If the road team wins Game 1, 2, or 3, participating U.S. Taco Bell locations will give away free Doritos Locos Tacos on June 13 from 2 p.m. to 6 p.m. (local time). If the road team wins Game 4, 5, 6,or 7, the free taco time will be on June 20 from 2 p.m. to 6 p.m. (local time).
The taco shells are made from Doritos nacho cheese-flavored chips produced by PepsiCo, Inc.
(NYSE:PEP) unit Frito-Lay.
The 2017 “Steal a Game, Steal a Taco” campaign follows the brand’s highly successful NBA partnership for the 2016 Finals, in which the Golden State Warriors won Game 4 against the Cleveland Cavaliers while on the road in Cleveland, winning free tacos for America. The Warriors and the Cavaliers are rolling through their respective conference finals, .
The NBA Finals will end on June 18 if the series goes to Game 7.
YUM stock is up 1% today.
